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Olive's Porch

Professional Development Series for Artists: How to Successfully Market and Promote Yourself and Your Work

Regular price $0.00
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Instructor: Sarah Benoit

Tuesday, April 30

5:30 p.m. - 8:00 p.m.

Ages: Adult (18 and Up)

Marketing your passion as an artist or crafts-person can feel salesy, uncomfortable, and fake, but in today’s modern world promoting yourself and your work doesn’t have to be that way. Marketing is really an extension and reflection of your relationship with your customers, collectors, and fans. Don’t let the hype of technology overwhelm and distract you. Stay focused on what matters most to you and what fuels your creative spirit and you can create online content that has real impact. In this workshop digital marketing strategist and social media expert Sarah Benoit will provide useful and actionable tips that helps artists:

  • Create a personal brand rooted in authentic stories,
  • Choose the right digital tools,
  • Identify what tracking data matters most, and
  • Build a simple DIY marketing plan.

Discover what marketing means to you and design a path to success that excites you.

This series is grant funded and offered at no charge but pre-registration is required to participate. Space is limited to 25 participants, one person per registration please. A light dinner will be provided during the workshop.

About Sarah Benoit

Sarah Benoit is co-founder and lead instructor of the JB Media Institute, a digital marketing school, and President of Creative Original, Inc., a small business web design and consulting firm. She is an SEO, social media, and marketing strategist who has worked in the field since 2003. She has also led classes, workshops, and presentations about digital marketing and entrepreneurship across the U.S. since 2006.